Description
You know you need to be on social media, but you don’t have the time or expertise?
We can help! Our workshops are designed for small businesses who want to get their feet wet with social media. You will learn how to create a strategy and content plan that works for your business. Plus, we’ll teach you how to use paid advertising so that your posts reach the right audience.
Get started today with our social media workshop! This is perfect for those of us who just want some guidance in getting started and understanding what’s going on behind the scenes when it comes to marketing online through social media channels. It includes an audit of your current profile as well as high-level action steps based on what we find during this process. And if you’re not sure where to start, we’ll also provide a content planning template (with editorial calendar) and show you which tools work best for each type of post/content creation. The Social Media – Learn package includes:
- Half-an-hour discovery session
- Social Media Cheatsheet: Generating Leads guidebook
- 3-hour social media workshop
- Detailed summary of what was discussed (including example of editorial calendar and high-level action plan on how to improve your profile)
The topics we will cover in the workshop are:
- differences between social media platforms
- strategies to apply to your chosen social media
- relevant metrics to keep in mind to measure your success
- intro to paid advertising on social media
- audit of your current profile on one social media platform
- high-level action plan on how to improve your profile
- how to plan out your content + example of an editorial calendar for 12 posts
- how to create posts
- free tools that you can leverage on
With the social media workshop you will be able to:
- Get a social media strategy customized for your business.
- Get your message out to more people.
- Have more confidence in your business’s social media presence.
- Get your content marketing on track and create a plan that you can follow to stay in touch with your audience.
- Enjoy peace of mind knowing you’re on the right track
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